How To Use Outsourcing To Beat Your Competition

Posted on 01. Feb, 2010 by Israel Anderson in Marketing

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I remember the first time I heard about outsourcing and I’ll never forget the way my friend looked at me. He looked at me as though I was crazy for not knowing about outsourcing. Frankly I was under the impression that only large corporations outsourced not small business or individuals. Well I was about to learn all about outsourcing and how it was going to play a vital role in my business in the future. It was one afternoon about 4 years ago.
I had been working late nights and weekends for a couple weeks so I could go on a week long deep sea fishing trip with a few close friends of mine and some business colleagues . One of my best friends who seemed to always have enough time to do what ever he wanted suggested I try outsourcing. He went on the explain that, that is how he has been able to run large successful business and have more time. The day that we left for our trip my friend gave me a book to read while we where at sea. “The 4 Hour Work Week” by Timothy Ferris. I finished reading that book on our trip and it truly opened my eyes to a new way of doing business.Outsourcing is when you hire outside professionals or services to take on part of your business workload. You may want to outsource part of your work because you don’t have the room, you need an expert, you have periodic busy periods, or you need more production to get orders out on time etc.
You could outsource accounting, secretarial tasks , factory help, computer training, web design etc. Below are ways to use outsourcing to beat your competition. By outsourcing part of your workload you can save time and spend more time concentrating on beating your competition.

you won’t have to take time training new employees
you won’t have to do time consuming tasks like adding on new equipment
you won’t have to learn a new software program or other equipment
you won’t have to interview employee candidates
you won’t have to fill out all the complicated employee paper work like tax forms, scheduling, retirement plans etc.
you won’t have to to do the time consuming work involved in social media

By outsourcing part of your workload you can actually save money and spend more money on marketing or advertising to beat your competition.

you won’t have to buy extra office and other equipment
you won’t have to buy extra office or work space
you won’t have spend money on employee costs like; taxes, medical, vacation time, holidays, workers comp. ,unemployment costs etc. (these may vary by which country you do business)

There are many other ways outsourcing can help you beat your competition. Here are a few more:

the extra help can help you complete and deliver orders faster
you could expand your market share by becoming the middle man and offering your subcontractors services or products
you could end up getting orders from your subcontractors
it will allow your business to take on more thus enabling it to grow your business

Now with all that said Outsourcing can be a pretty daunting task to tackle. There are so many companies out their that will claim one thing and give you something completely different. I suggest you read” The 4 Hour Work Week “by timothy Ferris. It will give you a good idea of the process on how to go about outsourcing.

One of my favorite outsourcing resources has been an online group called Odesk. They are a group of independent professionals that cover all areas of business web design, marketing, book keeping, social media…. the list just continues. Odesk has been a great resource for me and my business that has allowed us to continually grow.

Click on the icon to get started using Odesk . Get your life back and Beat Your Copetition! It’s well worth it.